Press Release: A step forward towards Standard Identifiers to simplify audiovisual content exchange

As more and more content is being produced and available online, there is an increasing need to identify and track this content. Audiovisual standard identifiers (ID) provide the solution to simplify rights management and digital distribution, and to facilitate content exchange and discoverability for professionals and fans alike.

Audiovisual standard IDs benefit the audiovisual industry and provide a common language that allows the easy identification of content globally, not only within an organisation or country.

View the full press release here.

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